Someone tells you they're impressed by what you've built. Before they've finished the sentence, you're already speaking. "Oh, it was nothing." "I got lucky." "Anyone could have done it, really." The words are out before you've thought about them. You don't even register saying them.
That reflex is costing you more than you know.
Every man has a stock vocabulary for shrinking his own achievements. A set of phrases so well rehearsed they bypass conscious thought. They feel like humility. They feel like grace. They're neither. They're a habit, and the habit is quietly dismantling the foundation you've spent years building.
This content is only available to subscribers
Subscribe now and have access to all our stories, enjoy exclusive content and stay up to date with constant updates.
Unlock contentAlready have an account? Sign In